© 2019 Linnéa Danielsson


Identity Design

We are »Botaniska«, a calm and green sanctuary where people can escape city life and enjoy the vegetation of the garden. Founded in the early 18th-century, it has served as a center for horticulture ever since focusing on education and preserving biodiversity. In the park shop you can buy all sorts of garden goods, but today it does not receive the attention and frequency of visits it deserves. With smart packaging solutions and high aesthetics, the new product range becomes available the experienced gardener and the aspiring amateur.


This project was created as part of our thesis.


Linnéa Danielsson

Sofie Gustafsson


Sofia Stiernelöf